This Kipling x Coca-Cola bag collection saves 272,129 plastic bottles from landfills
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This Kipling x Coca-Cola pocketbook drove saves 272,129 plastic bottles from landfills
From bottle to backpack, Kipling collaborates with Coca-Cola to create responsibly designed numberless made from recycled 500ml bottles.
Kipling X Coca-Cola bag collection (Photo: Kipling Singapore)
Determined to lighten its carbon footprint on the planet, accessories brand Kipling has partnered with Coca-Cola for a unique collection that features sustainable and responsibly designed bags.
Best known for its use of crinkled nylon, adorable monkey mascots and 90s throwback nostalgia, the Belgian brand has been steadily committed to re-imaginging their designs, rethinking the materials used and repurposing free energy, all in the bid to looking towards more than sustainable manufacturing solutions for the futurity.
For this Kipling X Coca-Cola collection, each model is 100 percentage made with durable ripstop fabrics, created by reusing recycled 500ml PET bottles.
By doing so, the equivalent of 272,129 PET (polyethylene terephthalate) bottles have been kept out of landfills, saved from the waste product stream and turned into Kipling numberless.
This collection collaboration also does not compromise on the design. Information technology echoes the famous Coca-Cola colour palette of ruddy and white through Kipling's classic best sellers and iconic models, from the Seoul backpack to the iconic Art Thousand.
"Blueprint provides a unique, yet challenging opportunity to rethink the impact nosotros desire to accept on our planet's valuable resource," said Denielle Wolfe, Global Vice President, Product and Pattern for Kipling, in a press argument. "Quality, timeless pattern and utility are all things we need to gene in if nosotros want to brand a positive contribution. We know at that place is no piece of cake answer, merely we are committed to doing more."
The Kipling X Coca-Cola collection is available at all Kipling stores and e-stores till February 28.
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